30 Day Franchise Review with Matthew Prosser from QLD

Not many people leave behind a law degree and a career in mining to start mowing lawns—but that’s exactly what Matthew Prosser did.

After years of high-pressure jobs, he wanted more control over his time, less stress, and a business that could support his lifestyle.

Seven weeks into his Jim’s Mowing franchise, he already had over 180 leads, nearly 50 regular clients, and his first employee ready to start.

In this episode:

Matthew shares how he built a thriving mowing business in record time.

He talks about how he found Jim’s Mowing, why the franchise model worked for him, and how he balances massive demand with customer expectations.

He also shares a few hard-earned business tips that helped him scale fast and plan for future growth.

If you’re thinking about starting a business with real income potential and lifestyle flexibility, this episode is a must-listen.

Key Takeaways:

• Starting fresh with no clients can still lead to success.
  Matthew didn’t buy any existing customers—he built his business from scratch. In just under two months, he generated 180+ leads and secured nearly 50 regulars.

• Time management is key when you're getting flooded with leads.
  With up to nine leads a day, Matthew keeps a paper notepad with separate pages for quotes and jobs. He communicates clearly with clients about wait times and prioritizes regulars over one-offs.

• Clear pricing strategies can convert one-off jobs into regulars.
  Matthew gives two quotes: a discounted price for regular service and a higher rate for once-off jobs. Most clients opt for regular mowing, locking in consistent income.

• Physical work has its rewards—even in extreme heat.
  Queensland summers can hit 32°C with 80% humidity, but Matthew finds satisfaction in seeing the transformation of a lawn from overgrown to freshly cut.

• Not every client is a good fit—and that’s okay.
  Matthew has no problem saying no to unreasonable demands. He’s even dropped clients who disrespected his time, reinforcing the importance of setting boundaries.

• Support from the Jim’s network makes a huge difference.
  Matthew regularly chats with fellow franchisees and his support manager for business advice. Peer collaboration and Jim’s structured support help franchisees scale faster.

• Franchise systems help simplify the business side.
  From lead generation to customer service systems and branding, Jim’s Mowing provides the infrastructure needed to grow without the stress of doing everything solo.

• Looking ahead, expansion is already in motion.
  Matthew plans to hire a second staff member within six months and start a Jim’s Cleaning franchise to build a multi-division operation.

If you’re ready to leave behind the stress of your current job and take control of your income and time.

Tune in now to hear how Matthew made it happen with Jim’s Mowing.